The Panel: B2C – The future of consumer habits

20th May, 2021

In this panel discussion we had the privilege of three speciallist panellists within the B2C sector, Rachel Swann (Commercial Director at PureClarity), Rachel Jones (CEO at SnapDragon) and Dan Brookman (CEO at Airship & Toggle), all hosted by Mercia’s Ishaan Chilkoti, Investment Director on the VCT fund.

The panel covered a wide-range of current ecommerce topics including how to avoid being scammed online, new consuer habits, regional recovery, online security for your business and the future of the high street.

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